Amazon raises Fire TV, Echo, Kindle, and Eero prices by as much as 60%
Over the weekend Amazon lifted prices on Fire TV, Echo, Kindle, and Eero devices by up to 60%, including an Echo Dot jump from $49.99 to $79.99. The company blamed significant increases in memory and storage component costs.

On August 24 TechCrunch reported weekend price increases of as much as 60% on Amazon’s Fire TV, Echo, Kindle, and Eero hardware. The Echo Dot rose from $49.99 to $79.99, a change CamelCamelCamel had tracked.
What we know
- Weekend price hikes on Fire TV, Echo, Kindle, and Eero reached as much as 60%.
- The Echo Dot rose from $49.99 to $79.99; CamelCamelCamel tracked that change.
- Amazon cited significant memory and storage component cost increases.
- The company said promotions are still planned.
- The increases were tied to an AI-fueled RAM shortage nicknamed RAMmageddon and expected through 2027.
Takeaways
- The steepest cited consumer jump is Echo Dot, from $49.99 to $79.99.
- Amazon is pointing at memory and storage component costs, not a demand-only story.
- The company still plans promotions while the RAMmageddon shortage is described through 2027.
Source: TechCrunch


